IKEA
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IKEA Goat Is Up And Ready To Be Burned
The IKEA goat is an indicator that Christmas is just around the corner. Many consider it early, but the goat has already been set up near the only IKEA in Reykjavík, in Kauptún, and the lights have been lit, reports Vísir. For…
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‘Three Men From The North’: The Grapevine’s 2021 Fringe Award Winners Serve Up IKEA, Black Coffee, Saunas & Juggling
The IKEA KALLAX shelving unit stands at 77 centimetres high. With four square shelves and a variety of muted colours, it’s one of those IKEA pieces you’ll find at probably every single house in Scandinavia. That said—it usually holds books and knick-knacks.…
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IKEA To Re-open On Thursday After Five Week Closure
Vísir has reported that the IKEA store in Kauptún will open its doors to customers once again, as restrictions loosen. The store will open on Thursday at 10am: well in time for customers to shop for any furniture-related Christmas gifts. The store…
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IKEA Faced With Mountain of Uncollected Online Orders Before Re-opening
Large quantities of uncollected online orders hindered employees’ efforts to prepare the Garðabær IKEA store before it reopened this morning, Morgunblaðið reports. The store opened its doors for the first time this morning since it shut on March 23rd due to the…
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Event To Set Christmas Goat On Fire Worries IKEA Management
IKEA’s Christmas Goat, often times the target of arson and self-immolation, now faces a new threat that has IKEA management troubled. A Facebook event which translates as “Set the goat on fire, they can’t stop all of us” is scheduled for December…
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Well, You Asked: Huldufólk Hit Me Up
Do the Huldufólk watch TV? Do they use smartphones? Drive SUVs? Shop at Ikea and Costco? How about Elves and Trolls? –asking for a friend Dear friend, I know you’re asking for yourself, and that’s okay. Own your question. It’s good. The…
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Barbed Wire, Electric Fencing & 24-Hour Guards: All For The Christmas Goat
No expense is being spared to protect IKEA’s Christmas Goat from would-be arsonists, Fréttablaðið reports. The Christmas Goat tradition, originally from Sweden, was adopted by the IKEA in Garðabær/Hafnarfjörður only a few years ago but has been struck my arson several times…
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Christmas Goat Returns, Challenging The Fates Once More
The Christmas Goat is back again, Fréttablaðið reports, ready to face whatever the elements and aspiring arsonists may throw its way. The Christmas Goat at the IKEA in Garðabær/Hafnarfjörður, borrowed from the Swedish Gävle Goat tradition, has long suffered at the hands…
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IKEA And Ólafur Elíasson Team Up For Solar-Powered Gadgets
The acclaimed Danish-Icelandic artist will be collaborating with IKEA for his solar power project, Little Sun, in the hopes it might help people live off the grid, or at least reduce their energy consumption. Quartz reports that Ólafur popped by IKEA headquarters…
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Christmas Goat Miraculously Survives Holiday Season
Heightened security and mild weather allowed IKEA’s Christmas Goat to remain intact through the holiday season, to the surprise of everyone involved. The Christmas Goat at the IKEA in Garðabær/Hafnarfjörður, borrowed from the Swedish Gävle Goat tradition, has long suffered at the…
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IKEA Christmas Goat Under 24/7 Guard
It has become a seasonal event–like the return of winter, darkness and parliament elections–the annual burning of the IKEA Christmas goat–but now the company is taking drastic measures to protect in. This Christmas, two security guards will protect it all the time,…
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Three Charged In Burning Of The IKEA Christmas Goat
Three people, a man and two women, have been fined 150 thousand króna for burning down the IKEA Christmas Goat last year, reports RÚV. And yes, there exists in this world something called the IKEA Christmas Goat. The odd crime took place…
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IKEA Streetwear With Bags Of Style
When we think hip hop, we think Kendrick Lamar, Air Jordans and the Stocksund faux leather sofa from IKEA. That is why we were ecstatic when we heard about the newest line from Icelandic hip-hop fashion pioneers INKLAW—made out of the infamous blue IKEA…
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News In Brief: Trapped Frenchmen, Arson, And The “Kattarshians”
We’ve had a spate of stories lately involving tourists, and the wacky shenanigans they get up to. Amongst the most popular of these stories was that of a French man who was trapped in his car for five days, on account of…
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Suspects Plead Innocence In Christmas Goat Arson
Two women and one man, charged with setting the iconic Ikea Christmas goat on fire last year, have plead not guilty to the crime. Vísir reports that Ikea are seeking financial damages from the three alleged arsonists to the tune of 1.8…
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IKEA Building Apartments For Staff As Rent In City Skyrockets
IKEA in Iceland has announced they are building an apartment block with 36 flats, to be rented out to its employees upon completion next summer, reports MBL. According to Þórarinn Ævarsson, CEO of IKEA in Iceland, the aim is to guarantee safe…
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Christmas Goat Narrowly Escapes Immolation – VIDEO
The often ill-fated Christmas Goat at the IKEA in Garðabær almost met an untimely end last night, but fortune smiled upon on it in the knick of time. Nútíminn reports that CCTV recorded two individuals approaching the fence enclosure that protects the…
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Christmas Goat Returns, Laughs In The Face Of Almost Certain Destruction
The Christmas Goat has once again been erected at IKEA in Garðabær, Vísir reports, despite the very real possibility that it will once again be set on fire or torn down by winds. Many of our readers might be familiar with the…
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Food Review: Iceland’s Most Popular Restaurant
Aiming for a homey menu and atmosphere, the IKEA restaurant prides itself on a cheap and varied selection of courses. I got three courses, consisting of an open sandwich with shrimp, egg and vegetables (695 ISK); the flagship course, meatballs in brown…
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IKEA Iceland To Donate 100k To Each Refugee
IKEA in Iceland has pledged to donate 100,000 ISK to each refugee in the first group coming to the country next month. “We want to take part in creating for refugees an opportunity to integrate into society,” Þórarinn Ævarsson, the CEO of…
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News In Brief: November 2015
This past month sure has been a busy one where immigration is concerned. Over these past few weeks, we saw a Vietnamese couple accused of having a sham marriage (an accusation that was revealed to be way off the mark), and the…
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Christmas Goat Self-Immolates – VIDEO
Even 24-hour security was not enough to stand in the way of the Christmas goat getting destroyed – in this case, of largely its own making. Perhaps fearing fire-wielding Icelanders or the country’s notorious gusts of wind – both of which have…
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If You Don’t Burn The Goat…
It will disappear. Fire is the fuel for this ongoing marketing campaign. Fire and a human sacrifice, that’s what IKEA wants. It’s a form of marketing that’s surprisingly cost effective: erect a huge wicker-man-like effigy of a “yule goat” (Swedish) and then…