Originally created in the aftermath of World War II as a bulletproof all terrain vehicle for the army, it soon found popularity among farmers, and nowhere more so than here. Hordes were imported in the late 60´s, and some of these are still in service.
Subaru is a Japanese word which means “Unite.” In the late 80´s they did just that for the average Icelander. Every other nuclear family in Iceland seemed to be transported around in one of these. They fell out of favour, as most things do, but you can still see them being used by carpenters for moving materials around.
Designed by Hitler but became the favourite car of the hippies. The 60´s only came to Iceland in the 70´s, and the beetle became the car of choice for the generation that saw cars as a mode of transport rather than status symbols. It has recently gone out of production.
In Iceland, where the weather tends to be very unpredictable, the rich don´t drive limo´s or sports cars. They drive jeeps which allows them to leave the city as well as to look down at others in traffic. This is the slightly cheaper version for those who can´t afford a Range Rover.
In the days of the Cold War, Iceland traded more with Eastern Europe that any other country bar Finland. This took the form of bartering, and fish was shipped east in exchange for Polish chocolate, Czech cartoons and Russian cars. Ladas and Trabants were frequent sights on the streets.