From Iceland — Fancies: JFDR

Fancies: JFDR

Fancies: JFDR

Published January 15, 2020

Hannah Jane Cohen
Photo by
Art Bicnick

Fancies is a Grapevine series where we highlight an individual with supreme style. Our latest subject is Jófríður Ákadóttir (25), a.k.a. musician JFDR.

Today’s look


JFDR. Photo by Art Bicnick.

JFDR is wearing:

  • White top from Zara
  • Blue dress that I found in my house
  • Beige shirt from Berlin
  • Black pants—I don’t remember where I got them

JFDR style q&a

Describe your style in 5 words: Star Wars. Japanese. 70s. Subtle. Annie Hall.

Favourite stores in Reykjavík: I like second-hand shops like Hertex, Spúútnik, Wasteland, and the Red Cross shops—all of them. I try to buy only second-hand. I also love Hildur Yeoman. She always has amazing things.

Favourite piece: I own a dress from Ellery that I wore on my album cover, but you can’t see it because the cover is just my face. That’s one of my favourites. I also own a lot of stuff from Hildur Yeoman that I love. I’m a bit of a minimalist when it comes to fashion, so I don’t wear a lot of patterns. But when I wear the Hildur stuff, I’m in a different mood. When I wear a pattern, I really wear a pattern, so I usually do pattern-on-pattern-on-pattern.


JFDR. Photo by Art Bicnick

Something I would never wear: A crop top, even though I have a fabulous stomach. I kind of have the perfect shape for it but I hate the way it looks and how it makes your body look. Maybe I wore one when I was four or five in the Spice Girls era. I also get very cold on the stomach, so it’s for practical reasons. 

Lusting after: This doesn’t exist, but I want a very nice, very warm jacket. I don’t want to wear fur and I don’t want to wear a puffer jacket. I can’t find it! I can’t find a fabulous úlpa. Maybe in purple or black or white or beige? That’d be very fashion-y but kind of old lady as well. That’s what I want. I’m on the hunt.

JFDR. Photo by Art Bicnick

Know someone with incredible aesthetics like JFDR? E-mail us at Read more Fancies articles here.

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