Today Iceland joins one of several countries able to access TIDAL, the subscription-based music streaming service. At present, TIDAL offers more than 25 million music tracks, offering curated playlists, lossless sound quality, no ads, as well as exclusive content.
The company was launched in 2014 by Swedish/Norwegian company Aspiro, but it wasn’t until the first quarter of 2015 when Jay Z’s company, Project Panther Ltd, bought it out that TIDAL started garnering media attention as an “artist-owned” streaming service.
The service is available at www.tidal.is, as well as on the iTunes and Google Play app stores, offering subscription options costing either €9.99 or €19.99.
The service has received mixed reviews, and we at the Grapevine are in the process of testing it out for ourselves. Expect a full review soon.