Sláturfélag Suðurlands (SS) reports that there is a shortage of Icelandic beef, prompting the company to blend Danish beef into their hot dogs.
Sold under the slogan “Icelanders Eat SS Hot Dogs”, SS hot dogs are arguably one of Iceland’s iconic foods. However, Viðskiptablaðið reports that they are no longer 100% Icelandic.
“Unfortunately, due to the present shortage of Icelandic beef, we have been forced to use a little Danish beef that meets our quality standards,” SS product manager Guðmundur Svavarsson told reporters.
While not specifying on the exact quantity of Danish beef in the hot dogs, Guðmundur provided assurances that this is strictly a temporary measure being used in the high point of hot dog season. He predicts the Danish beef will be phased out by the end of the summer.
Guðmundur stressed that SS has no designs on changing anything about their hot dogs in the long term.
“We’re not about to change the recipes of products such as SS hot dogs,” he said. “That’d be just like changing the recipe for Coke. It would be absolutely absurd.”