Despite the massive and extensive hacking of Vodafone’s database, few customers have since moved to another telecom.
Viðskiptablaðið reports that less than 1% of Vodafone’s customers have left the telecom since last week’s hacking, that leaked tens of thousands of personal text messages.
None of the ten largest companies who do business with Vodafone Iceland have cut ties, either. In fact, only 297 customers left Vodafone in the first four days after the cyber attack was made public. For comparison purposes, in the same four-day period during the week prior to the attack, 142 customers left Vodafone.
With a total customer base of about 110,000 people – or about a third of the country – more than twice the normal amount of customers leaving still only amounts to 0.27% if its total consumer base.
The cyber attack compelled many to criticise Vodafone for negligence and incompetence. Þorleifur Jónasson, the head of the Icelandic Post and Telecom Administration, pointed out that Vodafone had not encrypted server-side data like they were supposed to, and Left-Green chairperson Katrín Jakobsdóttir told reporters that the company had broken the law by storing old texts on their servers.
Those who have chosen to stay with Vodafone are advised to change all their passwords, if they have not already done so – especially if they use the same password for a Vodafone service that they use for other services.