A six-metre tall Swedish Christmas goat was erected yesterday in front of IKEA in Garðabær, as is customary this time of year.
The straw goat is covered in thousands of lights to brighten up the dark days in the lead up to Christmas, Vísir reports.
The goat has not had it easy in Iceland the last three years. It was set on fire last year, blew over in stormy weather the year before, and was set on fire the year before that.
The following security footage shows the goat burning to the ground in 2010:
Book your day tours in Iceland right here!