Published May 17, 2013
Picture the last fleeting moments of your life, the minutes, or in most cases seconds you have to live. What do you suppose would occupy your last thoughts? Likely an overwhelming barrage of things, but amidst your inevitable cognition of the end I believe one would reflect back on their life and hearken through endless memories… An overflowing, beautifully forlorn sense of nostalgia. This is Sin Fang’s ‘Flowers’…
Listening to ‘Flowers’ is like releasing the floodgates of dopamine and memories to the brain, a torrent of pleasure centres brought on by lush and dynamic dreamy folk-pop beautifully ensconced with elegant synths, bass, horns, strings, drums, and Sindri’s soothing vocals. The album droops and swells between profound and whimsical, evoking a cornucopia of emotions within the listener… It seeps into your psyche and lingers, this is why it is so powerful.
Its decadent evocative qualities are not the only strong-suit here. ‘Flowers’ is undeniably fun and infectious. I really don’t think I am capable of listening to ‘Flowers’ without singing along (badly), whistling in unison to the tooting horns or tapping incessantly away to the rhythmic drums. The sound is rich and expansive, heavily emblazoned with the trademark sound of producer Alex Somers (of Jónsi & Alex). The entire album emits this warmth. It’s like being hugged by the sun, or more suitably, like taking a dip in a natural Icelandic hotpot—relaxing, cosy, mollifying and perfect with a couple of beers and some good company.