Icelandic Fashion In Five Words - ...Or Mostly Five Words

...Or Mostly Five Words

Bóas Kristjanson, fashion designer @ KARBON:
66°North, Ella, Cintamani, JÖR, REY

Fabio Del Percio and Anna Fríða Giudice, product designer/artist duo @ Hver Design:
Human, delicious, creative, off-beat, a lot of fun

Guðmundur Jörundsson,fashion designer @ JÖR:
Non-commercial, futuristic, diverse, young, unexplored

Magnea Einarsdóttir, fashion designer @ Magnea:
Experimental, fun, vibrant, edgy, versatile

Rúna Thors, product designer:
Losing its innocence, entering puberty

Sif Baldursdóttir, fashion designer @ Kyrja:
Sincere, friendly, creative, energetic, fun

Þórey Eva Einarsdóttir, managing director @ RFF:
Ambitious, brave/courageous, clever, cool, quality, statement (bold for the ego)