Alcohol Authority Violates European Regulations

Published December 11, 2012

The strict guidelines of the State Alcohol and Tobacco Company of Iceland (ÁTVR) go farther than the European Free Trade Association (EFTA) allows, and damages could be awarded to alcohol importers.
Many will remember the controversy which arose last February, when ÁTVR decided that shiraz wine endorsed by heavy metal band Motörhead could not be imported on moral grounds. Their primary reason for the rejection was that “The name of the band is a reference to users of the illegal drug amphetamine, and the lyrics of the band’s songs are regularly about war, the abuse of power, irresponsible sexual activity and drug abuse.”
This refers to ÁTVR’s regulations that labels of alcohol may only have information related to the brand, the ingredients, and how the product is made. These regulations also ban any packaging they consider to be encouraging violence, sex, illegal activities, religion or political persuasions.
RÚV now reports that according to the opinion EFTA gave to Reykjavík District Court regarding a brand of cider that was banned from sale because the label featured naked female legs, ÁTVR’s regulations are too strict for European Union regulations. As a member of EFTA, Iceland is obliged to abide regulations set by the EU. The opinion furthermore said that alcohol importers who feel they were cost money as a result of ÁTVR’s regulations could conceivably now sue the institution for damages.
No importer has yet threatened to sue ÁTVR at the time of this writing.



News
“My  Life, My Death, My Choice” – A Reader Responds To Possible Assisted Suicide Legislation In Iceland

“My Life, My Death, My Choice” – A Reader Responds To Possible Assisted Suicide Legislation In Iceland

by

An Australian man who had to help his suffering wife pass away peacefully, and is now facing the prospect of

News
Greenland Trawler Returning To Iceland In Connection With Missing Person Case

Greenland Trawler Returning To Iceland In Connection With Missing Person Case

by

While police say no one is under suspicion of criminal activity in the case of a young Icelandic woman who

News
National Church Continues To Shrink In Membership

National Church Continues To Shrink In Membership

by

New figures from the National Registry show that Iceland’s national church is still losing more members than it is gaining,

News
“Warm Beach” To Open In East Iceland

“Warm Beach” To Open In East Iceland

by

In just a couple years’ time, Nauthólsvík will no longer be the only warm-water beach in Iceland. RÚV reports that

News
Search For Missing Woman Yields Disturbing Clues

Search For Missing Woman Yields Disturbing Clues

by

Surveillance footage recovered from Laugavegur on the night Birna Brjáns­dótt­ir disappeared, in addition to police finding what might be her

News
Tourist Information Centre Opens in City Hall

Tourist Information Centre Opens in City Hall

by

The Reykjavík Tourist Information Centre has opened at City Hall today, moving from its previous location at Aðalstræti 2. In

Show Me More!